BS MASS COMMUNICATION
The Bachelor of Science (BS) in Mass Communication is an undergraduate program designed to provide students with a comprehensive understanding of media, communication theories, and practices. This program focuses on the various aspects of mass media, including journalism, public relations, broadcasting, and digital media. It aims to equip students with the skills and knowledge necessary to navigate the rapidly evolving media landscape and pursue careers in diverse communication fields.
- 4 Years / Onsite
- Intakes: Fall & Spring
Overview
The BS in Mass Communication typically spans four years, featuring a curriculum that covers core subjects such as media studies, communication theory, media production, and digital journalism. Students will explore practical areas including news writing, video production, media ethics, and advertising. The program includes hands-on learning opportunities through internships, media projects, and involvement in student-run media outlets, allowing students to apply their skills in real-world settings. Emphasis is placed on developing strong communication, critical thinking, and media literacy skills.
Scope Of This Degree
The scope of mass communication is incredibly broad, touching nearly every industry. It is a field of applied creativity and strategic analysis, preparing students for roles that inform, persuade, and connect.
Journalist / News Reporter
Public Relations Specialist
Social Media Manager
Content Strategist / Content Creator
Advertising Executive
Media Researcher or Analyst
Broadcast Producer
Corporate Communications Manager
Filmmaker or Videographer
Program Learning Outcomes
Upon completion of the BS in Mass Communication, students will have developed a strong understanding of media theory and practices, with the ability to produce and analyze various forms of media content. They will be proficient in writing, editing, and presenting information across different platforms, with strong skills in media production and digital communication. Students will also possess critical thinking and problem-solving abilities, effective communication skills, and a commitment to ethical practices in media. The program prepares graduates to excel in a diverse range of media and communication roles and contribute effectively to the industry.
Programme Structure
Contact us
Lahore Leads University, DHA Phase V, Kamahan Road, Lahore, Pakistan