ADP MASS COMMUNICATION
Summary:
The ADP Mass Communication program provides a comprehensive education in the field of mass media, equipping students with the knowledge and skills necessary to thrive in various communication-related careers. The program covers a wide range of topics, including journalism, public relations, advertising, and digital media, preparing students to navigate the ever-evolving landscape of the communication industry.
Course Overview:
The ADP Mass Communication program offers a diverse curriculum that combines theoretical knowledge with practical application. Students will explore the history, theories, and ethical considerations of mass communication, while also developing proficiency in multimedia production, content creation, and strategic communication planning. The program emphasizes hands-on learning, with opportunities for internships, project-based assignments, and collaboration with industry professionals.
Learning Outcomes:
Upon completion of the ADP Mass Communication program, students will be able to:
1. Demonstrate a deep understanding of the principles, theories, and practices of mass communication.
2. Effectively research, analyze, and interpret data to inform communication strategies and decision-making.
3. Develop and execute compelling content across various media platforms, including print, digital, and social media.
4. Apply ethical and professional standards in the creation and dissemination of communication materials.
5. Collaborate effectively with diverse teams and stakeholders to achieve communication objectives.
6. Adapt to the evolving technological and industry trends, and continuously enhance their skills and knowledge.
| Category | Credits | Courses |
| General Education | 39 | 13 |
| Distributive Courses | 6 | 2 |
| Major | 15 | 5 |
Distributive Courses in Mass Communication Total: 6 Credits
Student have choice to opt any two subjects of 6 credits
| Course Code | Title of Course | Credits |
| MCOM 221 | News Reporting and Writing | 3 |
| MCOM 231 | Broadcast Journalism | 3 |
| MCOM 322 | Digital Journalism | 3 |
| MCOM 211 | Journalistic English | 3 |
ADP Courses in Mass Communication Total: 15 Credits
| Course Code |
Title of Course |
Credits |
| MCOM 101 | Introduction to Mass Communication & Journalism | 3 |
| MCOM 421 | Opinion Writing | 3 |
| MCOM 432 | TV News Reporting and Program Production | 3 |
| MCOM 241 | Principles of Advertising and Public Relations | 3 |
| MCOM 111 | Introduction of Social Media | 3 |
Agenda 3. Approval of Deficiency Courses for B.A/B.Sc. Students Seeking to Enroll in the BS Mass Communication Program
The department of mass communication is presenting a list of six deficiency courses weighing 18 credit hours (3 credit hours for each course) for those who have passed their B.A / B.Sc. and seeking to enroll in BS Mass Communication. These students will enroll in the 5th semester of the program, first taking deficiency courses, and then continuing their BS Mass Communication degree.
The approval Deficiency Courses for B.A/B.Sc. Students Seeking to Enrols in the BS Mass Communication Program was presented
Proceeding: The members discussed in detail and approved the Deficiency Courses for B.A/B.Sc. Students Seeking to enrol in the BS Mass Communication Program According to the framework of HEC Education Policy 2020.
A list of Deficiency Courses is provided below:
| Sr. No. | Course Code | Title of Course | Credits |
| 1 | MCOM 101 | Introduction to Mass Communication & Journalism | 3 |
| 2 | MCOM 232 | Online Journalism | 3 |
| 3 | MCOM 231 | Broadcast Journalism | 3 |
| 4 | MCOM 211 | Journalistic Writing | 3 |
| 5 | MCOM 421 | Media Law & Ethics | 3 |
| 6 | MCOM 411 | Media History | 3 |
AGENDA 4: Approval of Certificates in Mass Communication
Certification courses are basically worked for those students who are not able to avail degree programs. These certificate courses last for 4-6week duration.
The list of certification courses in Mass Communication was presented.
Proceeding: The members discussed in detail and approved the certificate courses of Mass Communication.
Titles Certificate Courses List
1-Video Editing/ Video Making 2-Newscasting/ Anchoring
- News Reporting
- Short Film and Documentary
- Photography/ Visual Communication 6-Mobile Application
7-Blogging
12/08/2022
